Neovalis is an innovative startup, born from the founder’s thirty years of experience and carrying deep expertise in the cosmetic field. The DottorPrimo brand is the result of this new drive, combining dynamism with scientific rigor.
The laboratories are the beating heart of production, where research and development are a constant commitment: advanced formulations, rigorous testing, and ongoing experimentation. The exclusive raw material Neozone 4000, produced in Italy, is used in every formula, ensuring effectiveness, safety, and a distinctive identity.
For Neovalis, total quality is a working method: every stage — from the selection of ingredients to packaging, from product analysis to microbiological control — is carefully monitored to guarantee maximum safety and reliability. More than cosmetics: full attention to skin well-being, to the balance of the cutaneous microbiota, and to respect for the skin ecosystem, for formulations that are good both inside and out.

Working with an ethical company means understanding that every decision is guided by specific values and codes of conduct.
For Neovalis, this translates into doing business with respect for the environment, people, and social stakeholders, building trust.
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THE R&D LABORATORYTHE BIRTH OF A PROJECTFor Neovalis, research is a fundamental value — the starting point for creating safe, reliable, and high-performance products. The R&D Laboratory is where ideas take shape, evolve into projects, and become concrete solutions for skin care and well-being. Each formula is the result of a rigorous process that includes design, development, and thorough stability and compatibility testing, ensuring consistent results over time. Cutting-edge equipment, strict protocols, and highly qualified staff make research a continuous process that goes beyond technological innovation, extending to total quality and dermatological safety.
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Green oriented: the brand’s policies prioritize the use of naturally derived raw materials as well as recycled and recyclable materials.
MICROBIOLOGICAL CONTROLSAFETY FIRSTEvery Neovalis product undergoes rigorous microbiological testing, from raw materials to the finished formula. Tests cover total bacterial count, yeasts, molds, and pathogenic microorganisms, ensuring high quality standards and maximum dermatological safety. |
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WATER CONTROL
A COMMITMENT TO QUALITY
The water used in production is deionized through a reverse osmosis system, treated with UV lamps, and monitored in real time. This strict management ensures a safe, high-value ingredient at the core of every formulation.
QUALITY AS A WORK METHOD
Neovalis boasts an integrated quality management system spread out to all company activities.
From the reception of components (raw materials, packaging items and water) to the delivery of the finished product.
This system safeguards every step of the production process. Quality means process reproducibility and reduction of the margin of error.
Moreover, this constitutes a core aspect for the customer, who thus receives a safe, tested, controlled and – essentially – faultless product.
The production of Ozonides is Neovalis’ feather in the cap. As a matter of fact, it shows how pure Research and productive Technology constitute synergic and deeply interconnected and dependent factors, which are very uncommonly supported internally by a single company.